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VIEW FLOOR PLAN  EXHIBIT WITH US   Oct. 5th - 7TH | eko convention center | victoria island lagos JOIN Africa's Biggest Beauty Event!

 | #BITML26 | Beauty in the Motherland 2026 | October 5th – 7th | Main Exhibition – Eko Convention Center | BITML Conference – Grand Ball Room | Eko Hotel & Suites | Victoria Island, Lagos, Nigeria

Pioneering beauty revolution in Africa's beauty industry, born from a passion for celebrating and advancing the continents rich human and natural resources. The vision 2030 goal is to ensure the industry in Africa attains $100billion value. Led by an African team with a combined experience of over 40 decades, we bring unmatched expertise and insight into the continent’s dynamic beauty market, to empower, create structure and provide access to markets, in other to further advance the growth of the Africa's beauty and personal care market.

Showcasing Beauty,

Celebrating Excellence

More than 300 brands with proven interest in the African Beauty Market unite for the 3rd edition, of the continent’s fastest-growing beauty event - Beauty in the Motherland ’25. The three-day exhibition, conferences, Business Pitch, Nail Art Competition, awards will take place from 30th September to 2nd October 2025 at the Eko Convention Center, Eko Hotels, Victoria Island, Lagos.

300

Leading Brands

10k

Beauty Professionals

60

Speakers

20

Partners

400

Exhibitors

26

Countries

Who should attend

Beauty Professionals & Leaders

Among the attendees are renowned beauty brands, top retailers, and seasoned industry professionals, joined by exploring fresh opportunities in Africa’s dynamic beauty market.

Thought Leaders

The gathering will bring together leading global and African brands, visionary buyers, creative innovators, and forward-thinking investors, alongside thought-leaders shaping tomorrow’s beauty trends.

Creators

Connect with content creators, influencers, digital storytellers, beauty lovers, and trend-seekers, all gathering to share ideas & amplify the energy of Africa’s fastest-growing beauty showcase.

Meet the BITML’25 Panelists

Panel Topic

Beyond the Glam:

Beauty Influence, PR, and the Power of Digital Presence.

Mojibade Sosanya

Digital Storyteller, Beauty & Fashion Influencer

Panelist

Mojibade Sosanya is a professional event host, TV presenter, and public speaker, who is also the founder of The Lady MC, a creative arts and entertainment brand. She discovered her passion for public speaking at a young age, starting by hosting family parties at just nine years old. While working in banking, she became known as “the Banker with a mic” for voluntarily hosting various bank events, which helped her hone her skills and expand her professional network.

With a Bachelor’s degree in Sociology and a Master’s in Marketing Communications, Mojibade brings a high level of professionalism and passion to her work. Her notable achievements include co-hosting the Lagos Presidential Banquet for former President Muhammadu Buhari and interviewing prominent figures like former Vice President Yemi Osinbajo and CNN's Zain Asher. She is also a recognized influencer and is involved in social impact initiatives like the SHELL community and Project Unifeed, using her platform to inspire and give back to society.

Enioluwa Adeoluwa

Digital Storyteller, Beauty & Fashion Influencer

Panelist

Enioluwa Adeoluwa is a multi-talented creative force, recognized as one of Africa’s most influential voices in beauty, fashion, and digital storytelling. With charisma, intellect, and authenticity, he redefines what it means to be a beauty influencer while fearlessly challenging stereotypes and championing inclusivity.
Fondly known as The Lipgloss Boy, he uses his platform to spotlight African beauty, culture, and creativity on the global stage. His work bridges entertainment, lifestyle, and advocacy, establishing him as a leading voice for a new generation of creators and entrepreneurs.
From serving as a UN European Union Ambassador for the African Youth Partnership to collaborating with global and local beauty brands, Enioluwa inspires millions. He represents the power of digital influence to shape industries, foster community, and drive meaningful change across Africa’s beauty ecosystem.

Toke Makinwa

Media Personality, Actress, Entrepreneur, Author, Podcaster, and Speaker

Panelist

Toke Makinwa is a Nigerian media personality, actress, entrepreneur, author, podcaster, and speaker who has become one of Africa’s most powerful lifestyle voices. With bold charisma and a message that empowers modern women, she has built a dynamic career across radio, television, film, fashion, and digital media.
Her journey began on The Morning Drive with Rhythm 93.7 FM and soared with her viral YouTube vlog Toke Moments, where she continues to spark candid conversations with global audiences. From her bestselling memoir On Becoming to her cherished role as mother to Yakira Eliana, Toke inspires millions to embrace growth, authenticity, and fearless living.

Chioma Ikokwu

Co-founder and CEO, Good Hair Ltd & Brass and Copper Restaurant & Lounge

Panelist

Chioma Ikokwu, popularly known as Chioma Goodhair, is a lawyer, entrepreneur, influencer, and executive coach whose work bridges beauty, lifestyle, and digital presence. As co-founder of Good Hair Ltd and Brass and Copper, she has built brands that embody luxury, innovation, and global relevance.

Through The Good Way Foundation, Chioma drives empowerment initiatives for women and children while inspiring a new generation of influencers to dream bigger and reach beyond Africa’s borders. A trailblazer in beauty influence and PR, she embodies the power of digital presence to transform industries and shape culture.

Idia Aisien

Expert Beauty Creator

Panelist

Idia Aisien is a Nigerian-Cameroonian television presenter, news anchor, and actress. She holds a B.A. in Journalism from American University and a Masters in International Public Relations from New York University. After gaining experience with organizations like the United Nations and Fox 5 News, she returned to Nigeria in 2016. There, she became a prominent host on shows like You Got Issues and Style 101 on Spice TV, and also anchored campaigns for major brands.

Beyond her work in media, Idia is a dedicated philanthropist who founded the International Development Initiative in Africa in 2018 to support causes related to poverty, education, and empowerment. She made her acting debut in the lead role of "Nneka" in Nneka the Pretty Serpent, and has since appeared in films like Hijack 93. Recognized as one of the MIPAD 2023 Global 100 Under 40, Idia's influence spans media, entertainment, and humanitarian efforts.

Diana Eneje

Content Creator, Beauty Entrepreneur, and Lifestyle Influence

Panelist

Diana Eneje is a dynamic content creator, beauty entrepreneur, and lifestyle influencer shaping Africa’s youth culture. With a bold style, creativity, and authentic storytelling, she bridges beauty, fashion, and entertainment, inspiring young people to embrace self-expression with confidence.
As founder of The Shine Cartel, a lifestyle and beauty brand, she creates products and experiences that celebrate individuality while pushing African beauty into global conversations. Through powerful brand collaborations, Diana proves the influence of digital creators in shaping trends and elevating African creativity worldwide.
Panel Topic

Dual Careers, One Vision:

Winning Across Multiple Passions

Hawa Magaji

TV host, Content Creator, and Event Host

Moderator

Hawa Magaji is a dynamic and results-oriented media personality with a robust background in the entertainment industry. A proud Northern Belle from Gombe State, she has carved a niche for herself as a skilled TV host, content creator, and event host. Hawa's journey in media began with internships at prominent radio stations like Rhythm FM and Soundcity FM, where she honed her skills. She gained significant recognition as the host of Africa Magic's interactive dating reality show, "What Will People Say," where she expertly navigated complex conversations around relationships and societal expectations A graduate of International Law and Diplomacy from Babcock University, Hawa's intellectual curiosity and professional background allow her to speak with authority on a wide range of subjects. She is a powerful voice for aspiring media professionals from Northern Nigeria and uses her platforms, including her popular YouTube shows 'Who's in My House' and 'Drive Time with Hawa Magaji,' to foster a space for authentic and meaningful dialogue.

Dakore Egbuson-Akande

CEO, Dakore Beauty

Panelist

Dakore Egbuson-Akande is a multiple award-winning actor, cultural ambassador, and the Founder and Chief Executive Officer of DakoreBeauty. With more than two decades in the spotlight, she has expanded her influence into the beauty space with standout formulations including Luminous Silk, Cake Butta, Sweet Suds, and Revive Plug. Her leadership is guided by a mission to empower women to embrace their natural radiance while honoring heritage and innovation.

Jane Ogu

CEO, Flawless Beauty & Co-Founder, Nuban Beauty

Panelist

Jane Ogu known as @flawlessfacesbyjane is a renowned Nigerian Celebrity Makeup artist and entrepreneur with over 10 years in the beauty industry.

Having built a reputation for delivering flawless natural looks for high-profile celebrities, Jane is passionate about empowering women through beauty. She is also a serial entrepreneur, co-founding and building businesses such as Flawless Faces by Jane and Nuban Beauty

Tomike Adeoye

Co-founder, Malliá World

Panelist

Tomike Adeoye is a Nigerian media personality, actress, and entrepreneur whose career bridges storytelling and strategic leadership across Africa’s entertainment sector. With over a decade of experience in television, partnerships, and creative business, she has delivered high-impact projects that engage diverse audiences.

She gained recognition as Tania on Jenifa’s Diary and as a presenter on EbonyLife TV, where her charisma and professionalism earned industry respect. Today, she combines performance and brand strategy, partnering with leading companies like Meta, Jumia, and Xiaomi to deliver purposeful storytelling and authentic consumer engagement.

Beyond the screen, Tomike co-founded Malliá World, a luxury hair and beauty label, and leads LightHill Studio, a Lagos-based creative hub. She also nurtures her vibrant community of “Family Members,” offering mentorship, masterclasses, and social impact initiatives, reflecting her commitment to innovation and sustainable growth in Africa’s creative economy.

Bisola Aiyeola

CEO, Brown Girls Magic

Panelist

Bisola Aiyeola is a dynamic actress, MC, singer, songwriter, presenter, and mimic whose brilliance, wit, and spontaneity make her every director’s delight. She first gained recognition as a finalist on MTN Project Fame West Africa in 2008 before moving into radio, where she became Head of Programmes at WFM 91.7.

On television, Bisola hosted Billboard Nigeria Music Show while building her acting career, starring in productions like Skinny Girl in Transit, Sugar Rush, Picture Perfect, and Introducing the Kujus. In 2017, she emerged as the first runner-up on Big Brother Naija, followed by the AMVCA Trailblazer Award in 2018.
Since then, she has created Circle Time, a children’s show on African culture, and launched “Bisola Supports You” to promote SMEs. She is a ONE.org Ambassador, the first female host of the Family Feud franchise, and founder of Brown Girls Magic, a skincare brand launched in 2023.

Laura Ikeji-Kanu

CEO, Laura Beauty Africa

Panelist

Laura Ikeji-Kanu is a powerhouse entrepreneur and brand influence expert with over a decade shaping Africa’s fashion and beauty landscape. As CEO of Laura Beauty Africa, she has built a bold reputation as one of Nigeria’s most dynamic influencers, blending creativity with sharp business instincts.

Her influence extends from starring in The Real Housewives of Lagos to gracing covers like Guardian Life and TW Magazine. Author of How to Make Money on Instagram, she continues to inspire through speaking engagements, including Beauty Meets Business and Beauty Meets Influence.

Panel Topic

From Local to Global:

Building a Beauty Brand with International Appeal

Mojibade Sosanya

Digital Storyteller, Beauty & Fashion Influencer

Panelist

Mojibade Sosanya is a professional event host, TV presenter, and public speaker, who is also the founder of The Lady MC, a creative arts and entertainment brand. She discovered her passion for public speaking at a young age, starting by hosting family parties at just nine years old. While working in banking, she became known as “the Banker with a mic” for voluntarily hosting various bank events, which helped her hone her skills and expand her professional network.

With a Bachelor’s degree in Sociology and a Master’s in Marketing Communications, Mojibade brings a high level of professionalism and passion to her work. Her notable achievements include co-hosting the Lagos Presidential Banquet for former President Muhammadu Buhari and interviewing prominent figures like former Vice President Yemi Osinbajo and CNN's Zain Asher. She is also a recognized influencer and is involved in social impact initiatives like the SHELL community and Project Unifeed, using her platform to inspire and give back to society.

Jade Oyateru

Co-founder & COO, Uncover Skincare

Panelist

Jade Oyateru is the Co-founder and COO of Uncover Skincare, a venture-backed K-beauty science crafted for women of color. With a background in FMCG and e-commerce at
Unilever, Nestlé, and Jumia, Jade brings a global perspective to launching and scaling consumer brands.
She has led Uncover's expansion across African markets and positioned for scale, raising over $2 million in funding. Jade is passionate about building inclusive brands, operational excellence, and empowering first-time founders to navigate the startup journey from team and tech to funding and distribution.

Ifedayo Agoro

CEO, Dang! Lifestyle

Panelist

Ifedayo Agoro is the founder and CEO of Dang! Lifestyle, a Nigerian beauty brand transforming into a global player. With a passion for celebrating African heritage, she has built a trusted name known for premium formulations and empowering women through skincare.
Her strategic storytelling and resilience have positioned Dang! Lifestyle beyond local markets, putting it on international shelves. Through her work, she proves that African beauty brands can thrive globally with authenticity, creativity, and vision.

Joycee Awosika

CEO, ORÍKÌ

Panelist

Joycee Awosika is the award-winning founder and CEO of ORÍKÌ, Africa’s first all-natural farm-to-skin brand with a rapidly expanding chain of premium wellness spas and globally distributed products. In just eight years, she has grown ORÍKÌ to 10 spa locations, including a branch in Nairobi, while offering contract manufacturing services to hotels, hospitality brands, and other businesses.

Passionate about positioning African brands on the world stage, Joycee has built ORÍKÌ into a symbol of excellence and innovation, showcasing how homegrown businesses can scale internationally while staying rooted in culture and authenticity. Her work has been featured on CNN, CNBC, Huffington Post, Ebony Magazine, and The Guardian, inspiring entrepreneurs across the continent to think global while acting local

Adeola Chizoba Adeyemi

Founder & CEO, Beauty By AD

Panelist

Adeola Chizoba Adeyemi is a luminary beauty entrepreneur whose journey began in modeling and makeup artistry, fueled by her Yoruba-Igbo heritage and Lagosian roots. Her commitment to inclusivity and excellence led her to establish Beauty By AD in 2016, a brand that redefined quality for diverse skin tones.
As Founder and CEO, she has built a global brand known for affordable luxury, innovation, and impact. A multi-award winner, Adeola continues to inspire women across Africa by blending passion with professionalism and building beauty solutions that transcend boundaries.

Dabota Lawson

Founder, Dabota House of Beauty and Dabota Cosmetics

Panelist

Dabota Lawson is a celebrated entrepreneur, philanthropist, and beauty innovator with a strong academic background in economics and management. As founder of Dabota House of Beauty and Dabota Cosmetics, she has redefined standards with products acclaimed for quality, innovation, and artistry.

Beyond business, Dabota is the global spokesperson for EATOW GLOBAL , a trailblazing platform that seamlessly integrates beauty fashion. and technology. She is the author of From Likes to Launch, and an active philanthropist supporting education and healthcare. With over one million followers, she embodies leadership and inspiration, empowering a new generation to dream, innovate, and create with impact.

Panel Topic

Sustaining Excellence:

Mastering Quality in the Beauty Service Industry

Pelumi Buari

Media personality; Owner of the Title: Your Favourite Media Girl

Moderator

Pelumi Buari is a dynamic media personality, celebrated for her work as a TV presenter, actor, content creator, red carpet host, and voice-over artiste. Her energetic and authentic style has lit up platforms such as Zee World, Wazobia, and Ebonylife TV.
With charisma and versatility, she brings stories to life, captivates audiences, and elevates every stage she graces. Purpose-driven and creatively unstoppable, Pelumi Buari proudly owns the title of Your Favourite Media Girl.

Dupe Talabi

Founder, Tasala HQ

Panelist

Dupe Talabi is a visionary leader redefining African beauty by transforming how textured hair is understood and cared for. With over 20 years of expertise, she founded Tasala Hair and Beauty Salons and Truth Haircare, championing indigenous ingredients, expert education, and innovative services.
A UK-certified Trichologist, award-winning hairstylist, and certified hair loss practitioner, she has trained over 2,000 hairstylists and mentored countless women. With a Postgraduate Degree in Education Management, she now serves as Chairman of Graceland Polytechnic, inspiring purpose-driven leadership and lasting industry impact.

Onyekachi Iroha

Founder, Beauty Atelier

Panelist

Onyekachi Iroha is a beauty entrepreneur and the creative mind behind Beauty Atelier, a brand dedicated to helping women feel confident and embrace their natural features. Blending science, artistry, and people skills, she has carved a unique and authentic approach to beauty.
Renowned for her expertise in semi-permanent makeup, she has built trust across Africa while expanding into BA Professionals and BA Pro Tools. Through these extensions, she provides training and produces BA-made beauty products like pigments and brow lamination kits, solidifying her influence in the industry.

Psalmuel Josephs

CEO, 25PSKYN

Panelist

Psalmuel Josephs is a Clinical Research associate, cosmetic scientist and renowned aesthetic practitioner specializing in managing skincare and aesthetic conditions in people of color. He’s the founder of 25 Pskyn, Nigeria’s first bio-available skincare line formulated specifically to cater to the skin needs of people of color. He’s a globally recognized cosmetic educator, a member of the American society for laser medicine and surgery and a thought leader in the skincare and aesthetics community for people of color.

Oluwapelumi Adefule

COO, ADEFUNKEEE Salon

Panelist

Adefule Oluwapelumi is the Chief Operating Officer of ADEFUNKEEE Salon, where she also serves as Lead Artist and Head of Staff Management. With her blend of creativity and operational expertise, she has strengthened the salon’s reputation for excellence. Her leadership ensures smooth operations, team growth, and an elevated client experience that reflects both artistry and professionalism. Passionate about detail and quality, Oluwapelumi continues to redefine salon culture in Nigeria.

As Lead Bridal Artist at @adefunkeeebridalXticasa, she has become a trusted name for timeless, elegant looks that enhance each bride’s natural beauty. Her artistry, innovation, and precision have earned her respect across the bridal and beauty industry.

Adefule Oluwapelumi is the Chief Operating Officer of ADEFUNKEEE Salon, where she also serves as Lead Artist and Head of Staff Management. With a strong balance of creative expertise and operational leadership, she plays a central role in shaping the salon’s reputation for excellence.

Theodora-Anne Mogo

CEO, Doranne Beauty

Panelist

Theodora-Anne Mogo, the CEO and creative director of Doranne Beauty. She attended Babcock University and graduated with a Bachelors of Art in Mass communication, majoring in branding and Public Relations. This young entrepreneur found herself entangled in the world of beauty after completing a beginners makeup training program. As her passion for beauty continued to grow, she dedicated the bulk of her time-when not neck deep in her academics- to learning more about hair, makeup and beauty in general.

She has worked with the likes of Tiwa Savage, Eku Edewor, Toke Makinwa, Mo Abudu and many high profile names. In 2015, she won the 25 under 25 (the business of makeup) awards and the Future Award prize for beauty in 2016. Recognizing the need for a one stop hub in Lagos, Miss Theo in 2018 co-founded The Beauty Hub which boasts of 10 female oriented businesses under one roof. She also launched a new business, Nailcare nail salon that has quickly become the favourite nail salon for many women in the city and in 2020, By Anne - a diamond jewellery business targeted at women who understand quiet luxury is her newly found passion.

Panel Topic

The Grit Behind the Glam:

Raw Stories of Startup Success

Hawa Magaji

TV host, Content Creator, and Event Host

Moderator

Hawa Magaji is a dynamic and results-oriented media personality with a robust background in the entertainment industry. A proud Northern Belle from Gombe State, she has carved a niche for herself as a skilled TV host, content creator, and event host. Hawa's journey in media began with internships at prominent radio stations like Rhythm FM and Soundcity FM, where she honed her skills. She gained significant recognition as the host of Africa Magic's interactive dating reality show, "What Will People Say," where she expertly navigated complex conversations around relationships and societal expectations A graduate of International Law and Diplomacy from Babcock University, Hawa's intellectual curiosity and professional background allow her to speak with authority on a wide range of subjects. She is a powerful voice for aspiring media professionals from Northern Nigeria and uses her platforms, including her popular YouTube shows 'Who's in My House' and 'Drive Time with Hawa Magaji,' to foster a space for authentic and meaningful dialogue.

Abigail Ebegbuna Oluchi

Founder, Aby Naturals Formulation School

Abigail Ebegbuna Oluchi is a Nigerian entrepreneur, certified cosmetologist, and the visionary founder of Aby Naturals, a fast-growing natural hair care brand dedicated to helping women confidently achieve their hair goals using nature-powered solutions.
Driven by a passion for clean beauty and African excellence, Abigail has grown Aby Naturals into a recognized name in the hair care space, distributing over 13,000 product units locally and internationally through a thriving distributor network.

She is also the founder of the Aby Naturals Formulation School, where she mentors and equips aspiring cosmetic formulators with the knowledge and practical skills to create safe, effective products from natural ingredients.

A proud alumna of both the Academy for Women Entrepreneurs (AWE) and the YALI (Young African Leaders Initiative) West Africa Regional Leadership Center, Abigail exemplifies leadership, innovation, and purpose in action.

Beyond business, she’s a devoted wife and mother whose values of modesty and integrity shape both her life and brand. She draws daily inspiration from Proverbs 4:18: “The path of the righteous is like the morning sun, shining ever brighter till the full light of day.”
Through her work, mentorship programs, and active online presence via @abigailebegbuna @abynaturals on Instagram, Abigail continues to inspire and empower a new generation of African beauty entrepreneurs.

Ngozi Ezeka-Atta

Founder, Jagabeauty Skincare & SKINN Aesthetic Clinic

Glory Ama

Founder, Amari Hair and Scalp Care & Co-founder, Dexon Transport & MT Microtechnologies

Glory Ama is a purpose-driven entrepreneur building Amari, a premium plant-based hair care brand that is redefining scalp health and simplifying hair care in Africa. With a commitment to science-backed formulations, locally sourced ingredients, and in-house manufacturing in Nigeria, she is on a mission to make Amari the L’Oréal of Africa.
Amari was the 1st Runner-Up at Beauty in the Motherland 2024 and has earned multiple international recognitions in France and the UK. Glory was also nominated for SME100 Africa’s 25 Under 25, a testament to her rising impact in the beauty and business space.
She is also the co-founder of Dexon Transport, an award-winning, hospitality-driven mobility brand, and also leads MT Microtechnologies, a company powering entrepreneurship support platforms across Africa.
Glory is popularly known as ‘the Brand Connoisseur’ for her ability to instantly transform how companies are perceived through sharp, strategic brand positioning.

Oluchi Madubuike

CEO of Muna & Luchi Care Services

Oluchi Madubuike is a unique blend of talent and expertise. She is an award-winning,
World Trichology Society-certified trichologist, a Formular Botanica Cosmetic
Formulator, and the founder and CEO of Muna & Luchi Care Services, a pioneering hair
and a scalp care company in Lagos. Her work is dedicated to transforming how families
approach African-textured hair care, particularly by creating groundbreaking solutions that
simplify natural hair care.

With over 15 years of diverse professional experience, Oluchi began her career as a
geoscientist, holding a Bachelor of Science (BSc) in Geology from the University of Nigeria,
Nsukka and a Master of Science (MSc) in Petroleum Geosciences from the University of
Aberdeen, Scotland. After five years of work in the oil and gas industry, Oluchi decided to
follow her true passion for entrepreneurship and family wellness. Her commitment to making a sustainable impact is the driving force behind her career change.
As a certified trichologist and formulator, she has built a vibrant online community of over
50,000 women and launched innovative products that address pressing challenges in child
hair and scalp care. Her influence has earned her multiple recognitions, including being
named “The Most Influential Nigerian Natural Hair Blogger” by AFRIKINKY, a fully
funded Road to Growth scholarship from The Cherie Blair Foundation, and third place at
the previous Beauty in the Motherland Pitch Competition..

She has been featured on Inspiration FM, Ebony Live TV, and Bella Naija, sharing her
expertise on topics such as entrepreneurship, hair health, and family care.
Beyond her professional impact, Oluchi is happily married to her fantastic husband, and
they are both blessed with two beautiful daughters. Her personal life, filled with the
same challenges and joys as her audience, is not just a part of her story but a driving
force behind her mission to help families build confident and joyful hair care routines.

Ifekoya Oluwafunmilayo

Founder, African Rhapsody

Ifekoya Oluwafunmilayo is a visionary entrepreneur and the founder of African Rhapsody, a research-led botanical company advancing Africa’s role in global wellness through the power of its medicinal plants.
Her work sits at the intersection of scientific innovation, biodiversity preservation, and community development. Through African Rhapsody, she leads a bold mission to unlock the healing and economic potential of Africa’s underutilized botanicals.
Under her leadership, African Rhapsody is:
• Conducting a scientific study in collaboration with scientists on the use of African medicinal plants in treating dermatological conditions.
• Partnering with biotechnology experts to sequence and preserve the genomes of endangered plant species, safeguarding Africa’s therapeutic heritage.
• Refining raw herbs—sourced ethically from farmers and herbalists—into lab-tested botanical extracts used by skincare formulators, wellness brands, and naturopathic producers.
• Conserve indigenous species and create a scalable, traceable raw material ecosystem.
• Developing a range of therapeutic botanical products, from non-steroidal skincare to ingestible solutions for hormonal and immune-related conditions.
Funmi’s work challenges extractive models that treat Africa as a raw ingredient supplier. Instead, she’s building a regenerative model that keeps value on the continent, empowers smallholder farmers—especially women—and creates high-value exports rooted in ancestral knowledge and scientific rigor.
Through African Rhapsody, she is redefining what it means to heal, innovate, and scale from the African continent—turning centuries of traditional wisdom into globally competitive, future-facing wellness solutions.
Panel Topic

Funding & Financial Management

Funding & Financial Management for Women in Beauty

Pelumi Buari

TV Presenter / Media Personality (Moderator)

Moderator

Pelumi Buari is a dynamic media personality, celebrated for her work as a TV presenter, actor, content creator, red carpet host, and voice-over artiste. Her energetic and authentic style has lit up platforms such as Zee World, Wazobia, and Ebonylife TV.

With charisma and versatility, she brings stories to life, captivates audiences, and elevates every stage she graces. Purpose-driven and creatively unstoppable, Pelumi Buari proudly owns the title of Your Favourite Media Girl.

Nnenna Kayode Lawal

Divisional Head, Corporate Bank, Fidelity Bank

Panelist

Nnenna Kayode Lawal is an experienced Head of Corporate Banking with a proven track record in the banking industry. With 24 years of expertise across Corporate Finance, Investment Banking, Commercial and Retail Banking, Banking Operations, Business Strategy, Financial Analysis, and as a Marine Specialist, she has built a strong reputation for driving transformation and fostering growth in diverse banking sectors.

In addition to her banking expertise, Nnenna is a Transformation and Executive Coach, empowering individuals and organizations to achieve their full potential. She holds a degree from the University of Nigeria Nsukka and is an alumna of the University of Cambridge, University of Leicester, and University of California, Berkeley HAAS.

Passionate about youth and women empowerment, Nnenna is dedicated to creating opportunities for personal and professional growth, particularly for underrepresented groups. Her leadership and strong relationship management skills have made her a respected figure in both the financial and social impact sectors.

Dr. Meksley Nwagboh

Divisional Head, Brand & Communications,Fidelity Bank

Panelist

Voted as one of the leading Business Growth Experts by Top 10 Media UK, Dr. Meksley Nwagboh is an author, keynote speaker, and business strategist with expertise in marketing and leadership. His career spans industries such as banking, insurance, asset management, private equity, and venture capital.

Currently, Dr. Meksley is the Head of Brand & Communications at Fidelity Bank plc, where he leads strategy and execution across brand, digital, events, communications, reputation management, and market positioning. He also oversees Creativerse by Fidelity, a creative hub offering training, music, podcast, and photography studios.

Dr. Meksley holds a Doctorate in Media & Communications and an MBA from East London University, UK, along with certifications in Research Leadership and membership in professional bodies such as ARCON, NIPR, and the Digital Marketing Institute, Ireland.

Ifeoma Uddoh

CEO & Founder, Shecluded

Panelist

Ifeoma Uddoh is the Founder and CEO of Shecluded, Nigeria’s first female-focused fintech and challenger bank. A Halcyon, SOCAP, and Echoing Green Fellow, she is a leading voice on gender-lens investing and women’s economic empowerment.

Through Shecluded, she has directly empowered over 40,000 women entrepreneurs and facilitated more than $4.4 million in funding to women-led businesses, closing critical gaps in access to finance, education, and opportunities.

With a background in strategy consulting and product development at PwC, IROKO Partners, and Sasware, Ifeoma brings over two decades of leadership in emerging markets.

Jennifer Awirigwe

CEO/Founder, Financial Jennifer

Panelist

Financial Jennifer is an award-winning certified personal finance expert, investment banker, convener of the Biggest Finance Fair in Africa, and the founder of FinTribe, Nigeria's pioneering wealth company for women. With over 300,000 women trained in personal finance and thousands guided on their investment journeys, she is known as The Women Money Cheerleader. As a financial literacy advocate, Jennifer breaks barriers in the male-dominated world of stock investing. She's reached over 3,000,000 people through her online campaigns and classes, bridging the gender gap in Nigeria's stock market. Financial Jennifer’s professional experience spans auditing, aviation, treasury operations, fixed income, securities trading, and fintech treasury operations. As a Certified Financial Education Instructor, Chartered Accountant, Chartered Stockbroker, and Authorized Dealing Clerk in the Nigerian Stock Exchange, she envisions a future with more empowered women confidently making better financial decisions and building healthy savings and investment portfolios through her teachings and simplified platform.

Oluwatosin Olaseinde

Founder, Money Africa

Panelist

Oluwatosin is a professional accountant with over 10 years of experience spanning across accounting, audit, financial management, and taxation. She is the Founder/CEO of Money Africa, an edtech platform that enhances financial literacy and investments leveraging on technology with a community of over 500,000 people.

Oluwatosin is a Washington Mandela Fellow, a LinkedIn Top Voice Finance and Economy 2020.
She was a finalist for The Future Awards in 2019, she was selected as one of the top 100 women by
The Leading Ladies Africa, she was one of the top 8 traders by CNBC Africa in 2012, a member of the
Golden Key International Honour Society.

Oluwatosin has spoken at TedX, featured on BBC UK, Al Jazeera, Guardian, and several others.
She is championing the financial literacy movement in Africa.

Panel Topic

Nigeria Shea Ban

Redirecting the Narrative

Pelumi Buari

TV Presenter / Media Personality (Moderator)

Moderator

Pelumi Buari is a dynamic media personality, celebrated for her work as a TV presenter, actor, content creator, red carpet host, and voice-over artiste. Her energetic and authentic style has lit up platforms such as Zee World, Wazobia, and Ebonylife TV.

With charisma and versatility, she brings stories to life, captivates audiences, and elevates every stage she graces. Purpose-driven and creatively unstoppable, Pelumi Buari proudly owns the title of Your Favourite Media Girl.

Nnenna Kayode Lawal

Founder, Olori Cosmetics

Panelist

Olutoyin M. Odulate is a seasoned FMCG executive with over 19 years of multinational leadership experience at L’Oréal, MTN, Accenture, and Danone. Today, she is Founder & CEO of Olori Beauty Enterprise Ltd and Olori Cosmetics Inc, pioneering African-led personal care manufacturing. Her company, Olori Cosmetics, was featured and awarded in the Companies to Inspire Africa 2019 report by the London Stock Exchange Group. Fluent in French and Yoruba, with degrees from Temple University and INSEAD, she sits on multiple corporate boards while mentoring the next wave of leaders. With global expertise in supply chains and retail, Olutoyin is driving African beauty innovation to global recognition and scale.

Annabel O. Kamuche

Group Managing Director of NICERT

Panelist

Annabel O. Kamuche is a visionary leader and Group Managing Director of NICERT, Nigeria’s first indigenous Conformity Assessment and Certification Company. A trained lawyer, international mediator, and certified quality management expert, she has pioneered policies and certifications that opened premium global markets for Nigeria’s agricultural exports, including Shea.

With over a decade shaping value chains, she authored Niger State’s Shea Policy, certified 200+ operations across cashew, sesame, and shea, and championed standards that protect farmers and elevate African commodities. Recognized with multiple awards for leadership and impact, Annabel stands as a force redefining Nigeria’s place in the global beauty and agribusiness industries.

Fatima Wushishi

Director General of the Niger State Commodity and Export Promotion Agency (NSCEPA),

Panelist

Fatima Wushishi is the Director General of the Niger State Commodity and Export Promotion Agency (NSCEPA), where she leads initiatives that strengthen agricultural value chains, drive rural development, and promote women’s economic empowerment.

Working with partners like UN Women and GIZ, she develops programs that open up opportunities for women and youth, using agribusiness as a tool for sustainable economic growth. Fatima also serves on key committees, including the Niger State Investment Committee, Economic Advisory Committee, and GIZ Steering Committee, contributing to policies that shape the state’s economic future.

With over 20 years of experience across research, procurement, logistics, and commodities trading in the health, energy, and agribusiness sectors in the UK and Nigeria, Fatima is passionate about building inclusive markets. Her work reflects a commitment to empowering communities and fostering innovation, values that resonate with Beauty in the Motherland’s mission to elevate Africa’s beauty and creative industries.

Beauty Uncovered

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Beauty in the Motherland | September 30th to October 2nd, 2025 | Eko Convention Center, Eko Hotel & Suites | Victoria Island, Lagos, Nigeria | Thank you for Participating